BRANDING THE ULTIMATE FITNESS CENTER (UFC)
UFC (Ultimate Fitness Center) is a sports center in Mount Lebanon that comprises a gym, a martial arts section, an aerobics and Zumba area, a cafeteria, and other health facilities. HCC was requested to brand the all-new UFC center and design their launch campaign. We wanted to excite people about the new gym in town, so we came up with the Fire-up campaign and branding.
